Public Relations and Editorial Services
Earth911 believes that one of its greatest values is a neutral, fact-based platform that engages consumers without advocacy. Earth911’s PR and Editorial staff work with our clients to promote their recycling efforts through press releases, social media outreach, internal content production channels and more.
Earth911 is a trusted and credible expert source for recycling information and uses this position to highlight the recycling programs and initiatives of partner companies. Its interactive Web site gives readers the opportunity to comment on articles and participate in polls.
Additionally, these articles are syndicated through several media outlets including Earth911.com’s Weekly E‐newsletter and Facebook and Twitter pages. All of the content channels on Earth911.com encourages contributions from its partners, as well as syndication back to media outlets. We’re also adept at conveying complex information about your green programs in a way that’s both meaningful and approachable to the everyday reader.
PR and Editorial Partners include:
- Google News
- American Chemistry Council
- RecycleBank
- CBS Radio Going Green
- American Coating Association
- World Now
Earth911.com’s Content Types:
- Lifestyle Stories – Our most popular category of content, feature stories profile the people, ideas and companies at the forefront of sustainability.
- News – We take the politics out of “green” and deliver simple, engaging coverage of the key issues and innovations consumers care about most.
- Resource – This category contains white paper-level information written for an everyday audience. The Earth911.com editorial team works with industry and governmental partners to deliver research-backed articles on recycling and proper disposal issues.
