Sprint Cuts Packaging, Saves $2.1M

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Recognized as a leader among green corporations, Sprint recently released a new line of sustainable packaging for select wireless accessories.

Starting this month, accessories sold at retail stores and online will be in packaged with 20 and 40 percent less material. The packaging shell is now made from PET, a plastic that’s easier to recycle than its predecessor, PVC.

Soy and vegetable inks have replaced petroleum-based ink, and the paperboard is Forest Stewardship Council certified,

Photo: Sprint

Sprint’s new packaging is made with 20 to 40 percent less materials. Photo: Sprint

Additionally, biodegradable air pillows will be used for shipping accessories.

The move is expected to save 647 tons of waste annually and reduce accessory packaging costs by 35 percent, resulting in approximately $2.1 million in annualized savings for Sprint.

Sprint recently came in at No. 15 on Newsweek’s environmental ranking of America’s 500 largest corporations. The company is expanding its initiatives and focus to reduce their carbon footprint. One example is their commitment to reduce paper usage by 30 percent in the next five years.

“Being more sustainable is smart business. We pride ourselves on being the leader in the wireless industry,” said Alex Hahn, communications manager of environment and sustainability for Sprint.

Hahn said the response to the company’s eco-friendly products has been overwhelmingly positive.

“Not only are we focusing on greening our internal operations, but we are helping our customers live more eco-friendly lifestyles,” he said.

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