Sony Ericsson Launches Global Environmental Warranty
Sony Ericsson (SE) recently launched a worldwide warranty, promising to recycle any of its products brought to designated collection points in an environmentally friendly way.
The global recycling program allows consumers to recycle any SE product, regardless of where it was originally purchased. Now active in China, India, Mexico, Taiwan, Thailand, Singapore and the U.S., the program will expand from its current 500 collection locations to all countries in which SE operates by 2009.
According to SE, “the company’s solely-owned collection points will be primarily made available in those countries where the current industry-standard system of phone recycling has been judged to be too limited.”
In addition to its environmentally responsible recycling program, SE also launched GreenHeart™ phones. These new phones are designed with eco-friendly features such as bio-plastic housings, recycled plastic keypads and HTML based e-manuals, all within environmentally conscious packaging.
“With the GreenHeart™ concept however, Sony Ericsson is looking to the future, to ensure the full life cycle of a mobile phone can be made more environmentally friendly,” said SE.
Looking to recycle your old cell phone? Check out Earth911.
