Are We In The Dark About Lighting?

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Results of SYLVANIA’s second annual Socket Survey were released recently, shedding some light on Americans’ knowledge and attitude towards that good ol’ Edison invention: the light bulb.

The good news: 74 percent of Americans have switched to an energy-saving lamp, such as a CFL or LED, in the past year.

The bad news: Most Americans are still largely unaware of the impending federal phase-out of incandescent light bulbs, beginning with the 100-watt bulb in 2012.

In the face off between incandescents and their energy-efficient counterparts, the choice is clear. Even though they may cost more at the outset, you'll earn back the cost of the bulb and more over the next year.

In the face off between incandescents and their energy-efficient counterparts, the choice is clear. Even though they may cost more at the outset, you'll typically earn back the cost of the bulb and more over the next year.

The survey highlighted some important consumer trends, including the importance of energy consumption and the growth of CFL and halogen bulb use.

- 91 percent of respondents rate energy consumption per bulb as an important factor in lighting choice.
- CFLs continue to be second only to traditional incandescent bulbs, used in 71 percent of American homes.
- More than half of respondents (52 percent) consider price a key consideration in purchasing energy efficient lighting – a 12 percent spike from the 2008 survey.
- LED bulbs are beginning to gain followers, with 12 percent of respondents using the technology in their homes.

Calling 2010 a “year of education,” consumer dollars are making a statement with companies like OSRAM SYLVANIA.

“The good news is there is a light at the end of the tunnel,” said Rick Leaman, president and CEO. “But, the challenge will be leading the way to the future of next-generation lighting. Consumers have made it clear that the difference between cost and value is more important now than ever and the industry will need to respond swiftly, even as we continue to innovate.”

Considering a switch to energy-efficient lighting? There is no better time than the new year, with resolutions and fresh ideas abound.

Earth911′s “7 Resolutions, With a Green Twist” encourages us to set realistic goals, be specific and start small this New Year. May we suggest a resolution to change out 12 incandescent light bulbs with energy-efficient models this year? It’s easy by updating just one bulb per month. While that may seem small, the return on investment (ROI) from something so simple may have you saving more greenbacks than you thought.

Lighting accounts for about 7 percent of a home’s energy costs, according to GREENandSave. According to GREENandSave’s ROI calculation, each replaced bulb will save an average of $4-7 per year, a ROI of 133.3 percent. Now that’s a resolution we can easily keep!

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