A look at Banner Bags, made from reclaimed Chinese advertising banners. Photo: Banner Bags
As China emerges as a global industry giant and its population expands, so comes a huge amount of advertising.
When Michele Santoro and Gyda Bjorg moved to China just under a year ago, they noticed that the country’s businesses come and go quickly, thanks to an ever-evolving economic atmosphere, which means vinyl and woven polypropylene banners often end up in the trash.
Those durable materials can easily be turned into something else, the duo thought, and that’s exactly how Banner Bags were born. Each reusable bag is unique, since they’re all made from different reclaimed banners. Now, they’re looking for a little help from the general public to make sure their craft project gets off the ground as a business.
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Santoro and Bjorg launched a Kickstarter campaign and hope to raise $8,000 by July 22 in order to mass produce Banner Bags. As of publishing time, they’ve reached just over $1,600 with 38 days to go.
“We want to take a small step towards a cleaner tomorrow by making something useful out of these materials,” Santoro and Bjorg say on the Kickstarter page. “Disposable plastic bags, especially for grocery shopping, are slowly being rendered illegal in many countries … and new re-usable bags are more and more popular to substitute our old horribly polluting methods.”
To donate, visit the Kickstarter page. Incentives range between a simple “thank you” for a $1 donation to 1,400 Banner Bags for a $3,900 donation.
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